VGP innovation centre

3 innovation hubs

  • Turnhout, Belgium
    confectionery, food service & food on the move, home care, microflute and shelf-ready packaging
  • Kempten, Germany
    frozen food, pet food, personal care, multipack (beer & beverages and dairy), materials and barriers
  • Angoulême, France
    premium drinks and beauty

Discover more about the Innovation Centre

How promotions make your brand win

Yoplait UK’s Frubes brand* has linked up with Universal Studios for a new prize promotion in partnership with the new animated film, Minions, offering the chance to win a range of Minions-related itemswith the star prize being a ‘Minion-ise a room kit’.

Our folding carton expertise includes know-how in creation, design and production of a wide variety of promotional techniques for loyalty and promotion campaigns:

  • Unique coding
  • QR codes
  • Augmented reality
  • Stickering
  • Giveaways and gadgets
  • Inside printing
  • Special finishing techniques
  • Interactive games
  • ...

* Folding carton Yoplait "Frubes" manufactured by VG Meyzieu S.A.S., a Van Genechten Packaging company.

First ideas, or concrete projects?
Contact us today.

sales@vangenechten.com