When it comes to chocolate and confectionery, consumer behaviour is clearly changing. With a mind-set more conscious of a healthy lifestyle, and legislation becoming stricter, patterns are shifting: people are changing from consuming quantity to choosing quality and eating less, still with a sense of self-indulgence and enjoyment.
How will your brands respond to this change as competition becomes stronger?
Our powerful packaging knowledge, expertise and skills align your confectionery packaging with its precious contents to drive sales and loyalty in a shifting market. We make sure your packaging conveys the right brand experience by:
Produced and printed as one piece, the Fazer travel exclusive gift box opens as a serving bowl with a separate sleeve. Though machine filled, it strongly conveys a premium feel, combining varnishes, embossing and hot foil.